2025 Baby Sleep Trends What’s New in Newborn Care

2025 Baby Sleep Trends: What’s New in Newborn Care?

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Trends come and go! We’re going to explore some 2025 baby sleep trends, but at the end of the day, we’ll always tie back into what is safe for newborn sleep. As a team of Newborn Care Specialist, Postpartum Doulas, RNs, LPNs and Sleep Consultants, it’s important that we stay on the cutting edge of what is new in this industry. Our team should always be providing the most up to date safe sleep advice.

So what are some of these baby sleep trends?

Holistic Sleep Support Is on the Rise

Parents are seeking care that blends physical, emotional, and environmental elements. This may mean focusing more on mental health and wellness of new parents. The newer generations are more in touch with their emotions and understanding how trauma and attachment shapes the people we become. So this also means that more parents are utilizing gentle soothing techniques and understanding that babies shouldn’t go hungry or be left to cry.

Baby Care Classes is a video series that teaches how to get babies to sleep to the best of their ability in a way that is safe and developmentally appropriate!

Cultural Shifts Toward Gentle Sleep Shaping

Rolling off my last point, more parents are avoiding traditional “sleep training” in favor of responsive, baby-led methods. They are choosing to research and put in the work in the first couple of months to set their babies up for success to avoid sleep training later on.

This is something that our team also focuses heavily on. Teaching babies to sleep flat on their back in their sleep space and encouraging a regular feeding rhythm not only keeps your baby safe, but also helps set the foundation for longer stretches of sleep.

AI Sleep Tools and Smart Moniters

Sometimes new inventions are really cool! [And sometimes they are downright scary] There are pros and cons to all new tech.

Heartrate and Oxygen Monitors:

SIDS is every parent’s worst fear. Companies have answered by putting tech into socks, cameras, clips, sensor pads and movement monitors. The experts have assured us that there is no data that monitoring a healthy baby at home reduces the risk of SIDS. The cons to the products are mainly that they often can increase parent anxiety. The reinforcing of the idea that your baby can stop breathing at any moment, and false alarms can put parents on edge.

If you do choose a device, please make sure that it is well researched. These are electronics that you are attaching to your newborn. Some parents have reported burns and even electrocution. The Nanit is a well tested smart monitor that monitors breathing rate, and the Owlet Dream sock is the only heartrate on the market currently approved by the FDA.

Eco-Friendly and Minimalist Sleep Products

Sort of opposite to new tech, parents are also leaning towards interest in organic, sustainable, and minimalist gear. Gone are the busy 90s nurseries with dozens of bouncers, positioners and busy play mats.

Parents also have an awareness of how EMFs, chemicals in products, detergents and other common things in the home can disrupt air quality and have negative effects on their newborn. Green Nurseries are becoming more common with a focus on clean mattress materials, leaning away from plastics and into low-toxic products and materials.

Increased Focus on Postpartum Sleep Recovery for Parents

For hundreds of years parenting happened in a communal setting. With groups of humans together as a village raising babies. In America in the early/mid 1900s the mom traditionally stayed home with the baby while the dad worked. In many scenarios a relative would come and stay the first weeks and months to help out. After WW2 when women joined the workforce, women began not only working, but also still remaining primary caregivers.

Every year we see a more and more progressive group of new parents. Working parents and stay at home parents alike of all genders are realizing that they don’t need to be martyrs. It’s okay to ask for help!

  • Some parents will choose to take shifts and split the night- where one parent sleeps 5-6 hours and then they trade off and the other parent sleeps for 5-6 hours.
  • Some parents are going back to asking friends or family members to stay and help.
  • And more and more parents are hiring professional overnight newborn support. This is also encouraged by employer benefit companies like Maven, Progeny and CARROT. These companies provide a dollar amount for new parents to use towards a Certified Postpartum Doula. Research is piling up that support during the first weeks and months postpartum helps prevent postpartum depression and anxiety, allows birthing parents to heal, and lets everyone recharge both mentally and physically.

We call this “the return of the village”. It’s so important for parents to know that it’s okay to ask for help, and that we don’t need to struggle or suffer just because our mom, sister or neighbor had a difficult experience.

Conclusion on 2025 baby sleep trends:

Things will always change and evolve. It’s important to do your research on what’s a fad and what should stay! Important things to pay attention to are recalls of products and the most up to date AAP Guidelines on safe sleep!]

Looking to learn more? Have questions about 2025 baby sleep trends or anything newborn care? Or maybe you’re interested in growing your village? We’d love to chat with you.